Author: My Event Artist

How to Promote a Sports Tournament on Social Media: A 30-Day Content Plan Built Around Your Event Logo

How to Promote a Sports Tournament on Social Media: A 30-Day Content Plan Built Around Your Event Logo

A tournament logo should not appear for the first time when athletes pick up their T-shirts. By then, one of its biggest jobs has already been missed. A strong event logo can become the visual anchor for weeks of promotion leading up to a gymnastics invitational, softball tournament, volleyball championship, wrestling meet, FEIS competition, baseball…

How to Give Better Feedback on a Custom Tournament Logo: A Practical Guide for Event Hosts, Coaches and Apparel Companies

How to Give Better Feedback on a Custom Tournament Logo: A Practical Guide for Event Hosts, Coaches and Apparel Companies

Creating a custom sports-event logo is rarely a one-step process. The first concept may be close. The second may solve the color problem. The third may finally capture the personality of the event. That is normal. Custom logo design is often a conversation between the designer and the people who know the event best. The…

Where Should Sponsor Logos Go on Tournament Shirts? A Practical Guide to Sports Event Sponsorship Without Ruining the Design

Where Should Sponsor Logos Go on Tournament Shirts? A Practical Guide to Sports Event Sponsorship Without Ruining the Design

Sponsors can make a tournament possible. They help cover facility costs, equipment, awards, officials, apparel, travel, hospitality, advertising, and dozens of expenses participants may never see. Then comes the awkward design question: Where do all those sponsor logos actually go? The main tournament artwork may already contain a strong event name, athletes, a mascot, the…